Luma

AI video generator

Create AI videos from text or images

Luma AI turns a written prompt or a source image into a video. Start with the material you already have, choose from the models and settings shown in the composer, review the exact credit cost, and create. Finished videos stay in your private library so you can view or download them later.

Available models, settings and costs are shown inside the product before you create.

Start withA prompt or image
Prompt

Describe the scene, motion and camera direction

ModelSettingsCreate · exact credits
Saved to your libraryGenerated video

How it works

From input to video in three steps

  1. 01

    Choose how to begin

    Write a prompt for a new scene, or add an image when you already have the look you want to animate.

  2. 02

    Set up the generation

    Pick from the models and controls currently shown for that input. Available options can differ by model.

  3. 03

    Check the cost and create

    The action button shows the exact credit cost for your selected setup before the request is submitted.

Practical guidance

One workspace for the next step too

Video generation is only the starting point. Luma also includes focused tools for working with existing footage and creating from ready-made templates.

Edit a video

Upload a clip, describe the change you want and use the options currently available in the editor.

Reframe existing footage

Open the Reframe tool to prepare a clip for another available aspect ratio without rebuilding the video from scratch.

Explore video tools

Frames, Extend, Enhance, Lip Sync and other tools live in the same signed-in workspace.

Questions

Frequently asked questions

What can I use to create an AI video?

You can begin with a written prompt or a source image. The video composer switches to the matching generation mode based on whether an image is attached.

Which models and settings are available?

The composer shows the current models and controls available for your selected generation mode. Options can change, so the product controls are the source of truth.

How do I know what a video will cost?

Choose your input, model and settings. The create button shows the exact credit cost for that setup before you submit it.

Where can I find a completed video?

Completed generations are saved to your private library, where you can open and download them.

Start with the idea you have now

Write the scene or add your source image. You will see the available controls and exact credit cost before creating.

Create a Video